AI Assistant for Female Wellbeing

Company Overview

A digital health startup in the women’s wellbeing space needed a virtual assistant to help prevent burnout and depression. The goal was to combine domain expertise with AI to deliver proactive, empathetic support at scale.

Problem

Women seeking mental health and wellbeing support often lack access to affordable, continuous, and personalized care. Existing apps were generic, with low engagement and limited personalization, making it difficult to deliver meaningful impact.

Solution

We built an AI-powered wellbeing assistant that provides personalized programs and empathetic interactions. The assistant tailors content to user needs, supports daily wellbeing routines, and encourages long-term engagement.

Key Technologies Used

Generative AI
for creating tailored content and recommendations
NLP
for natural, conversational question handling and interactive support

Results

  • Launch-ready digital health platform supporting thousands of users

  • Scalable personalization engine adaptable to different wellbeing use cases

  • Improved user engagement and retention through empathetic AI interaction